Before & After: Electric Ink → STORIES & INK — Tattoo Care rebrand by Robot Food

Side-by-side comparison of the previous 'Electric Ink' wordmark and the new 'STORIES & INK' identity for a tattoo-care brand. The new identity, created by...

• logo
• rebrand
• wordmark
• typography
• tattoo care
• stories & ink
• electric ink
• robot food
• packaging design
• monochrome
• script wordmark
• condensed sans wordmark
• ampersand (&)
• horizontal rule
• trademark symbol (™)
• tagline 'tattoo care'

Electric Ink TATTOO CARE STORIES & INK™ TATTOO CARE