Shpock — before & after wordmark by Koto

Side-by-side presentation of Shpock's logo redesign by Koto, published on UnderConsideration's Brand New. Left: the previous green handwritten/script...

• shpock
• koto
• logo redesign
• wordmark
• before and after
• brand identity
• typography
• script logotype
• geometric sans
• minimal
• shpock (green script wordmark, left)
• shpock (black uppercase geometric wordmark, right)

shpock (left), SHPOCK (right)