Track&Field — new logo and identity by FutureBrand (before/after)

https://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_trackfield_by_futurebrand.php

Description

Split-screen presentation showing the previous bold, condensed TRACK&FIELD wordmark (black on white) beside FutureBrand's redesigned identity: a light,...

Tags

Concepts

Style

Colors

royal/bright blue
white
black/dark gray

Text In Image

TRACK&FIELD® Track & Field

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