Bumble hard-launches bold new brand identity with OOH poster campaign

Bumble hard-launches bold new brand identity with OOH poster campaign

https://marketech-apac.com/bumble-hard-launches-new-bold-brand-identity-and-global-campaign-to-usher-new-era-of-dating/
Description

Outdoor advertising wall showing Bumble's global brand refresh and new campaign. Five adjacent posters alternate bright yellow copy panels and close-up...

Tags
Colors
  • bumble yellow
  • black
  • off-white / cream
  • brick red / orange
  • warm skin tones
  • dark navy
Text In Image

INTRODUCING THE NEW WE'VE CHANGED SO YOU DON'T HAVE TO INTRODUCING THE NEW YOU CAN STOP PUTTING YOUR RETAINER IN AT 7PM ON A FRIDAY INTRODUCING THE NEW Bumble Download now

More like this

Brewbike — new logo and identity by Koto (Brewhaha)
Salt & Stone Santal & Vetiver Antioxidant Body Wash — outdoor product shot
2020 Year in Review — Part 6: Best in Alphabets, Typefaces & Use of Typography
JAK Designs studio — hand-loomed knitwear shop in Maine
A is for Eiffel — Paris Convention & Visitors Bureau identity by Graphéine
3D yellow bubble letters spelling "play" wrapped by magenta rings on dark brown
Glossy 3D blue letter 'G' formed by modular shelves with office and travel objects
36 Days of Type — Geometric numeral 5 poster
Vintage 10¢ Retail Price Sign
Portofino logotype specimen — red poster with cream type treatments
Groovy 1970s-style black blob alphabet with psychedelic icons on beige
Sapporo 1972 — Deutsche Bundespost commemorative stamp with halftone skier (10+5)
DDR 1964 Olympic Stamp — Equestrian Show Jumping
Two Stylized Cartoon Faces — Red Screenprint Poster
St. Pete Athletic — Paddle & Social oval badge (cream on green)
Feral Heat fermented chili sauce — three jars with bold typographic labels
Nixta Licor de Elote — amber corn liqueur bottle with embossed glass
Coca‑Cola mockup: 'Enjoy today.' can on tray with coasters
KFC 2026 concept — two-level red-and-white restaurant interior with sculptural staircase
Collected Coffee — white double‑C monogram on royal blue tote (Fivethousand Fingers)
3x3 Duotone Outline UI Icon Set — Home, Media, Cart, Watch, Mail
BODYCARE Hydrating Serum packaging — pink and olive textured labels
Sakura cherry-blossom bath bomb packaging — pastel pink gift box with die-cut flower