A&W (Canada) logo redesign — side-by-side comparison

Two side-by-side logo treatments for A&W (Canada) by Rethink shown on a solid orange field. Each mark features a brown A&W wordmark with an orange ampersand...

• a&w
• a&w canada
• logo redesign
• brand identity
• rethink
• wordmark
• ampersand
• arrow swoosh
• before and after
• fast food branding
• identity system
• orange field
• a&w wordmark
• orange ampersand
• white oval badge
• orange arrow swoosh
• solid orange background

A&W